Our story is a simple yet meaningful one. 

Our founders started the brand in the summer month of July, cleverly playing 
on words the brand Jewel Eye [Ju-ly] was born. Not only named after the month
the brand was created, but also named after the month our founders met
and fell in love with each other. A true love story. 

The love affair continued with jewellery, both having a key eye for jewellery
collection after collection has launched. 

We love timeless pieces hope you do to, our small family business is small but
mighty.